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Pokémon Go Generated $950 Million in Revenue in 2016

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Pokemon GO

Pokémon Go, launched on 6 July 2016 by Niantic Labs, enjoyed over 500m downloads, topping both iOS and Android charts a year ago. Niantic's Archit Bhargava also reported that players have walked a collective 8.7 billion kilometers while playing the game.

Pokemon Go has been updated, but it's pretty boring. All in all, there are a total of three changes made to the game. In essence, the game can think you're moving around, and reward you for it, when you really are not. With lucrative deals with companies like Starbucks and Sprint, Niantic has a long future planned for Pokemon GO, and the more players engage, the better Niantic's corporate relationships will be. There were some bugs that registered players as moving when they were actually sitting and many took advantage of these issues in order to rack up distances, although they were at home, or at school, and not moving.

Niantic has thought about Pokemon Go fans, who play the game on their iPhones and own an Apple Watch, as the latest version 1.23.1 will show on the screen eggs that are obtained from PokeStops.

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This is a significant update considering some Pokemon GO players have been able to exploit their phone provider Global Positioning System to hatch eggs and obtain Pokemon even when they are sitting still.

Pokemon GO stands as the most successful mobile game of all time- but just how successful it was is often lost on some people, given that its insane, world changing popularity cooled down a bit over the last few months.

Pokemon GO is available now for Android and iOS devices.

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