The dataset claims that in those three months, Android held 66.2 percent of the USA -sold smartphones, with Apple holding 32.9 percent.
Unfortunately, this lack of consumer interest towards other devices resulted in Apple dropping a few percentage points in the US for its market share but now that the iPhone X is officially here, this is not necessarily a bad thing.
Apple's (NASDAQ:AAPL) iPhone market share declined in the three months leading up to the iPhone Xrelease, according to Kantar data. Google-powered phones grew more than 8 percentage points year-on-year in the U.S., 10.4 in the United Kingdom, and only 2.5 in Germany, losing half a point in China.
Do you think Apple will gain a massive jump in the iOS market share for the U.S.?
Following updates for the Google Docs suite of apps last week, Google today has pushed an update to Gmail for iOS that brings support for the iPhone X. The update comes after almost a month of iPhone X availability... In pure value terms, it is likely the iPhone X average selling price will more than make up for a dip in sales of older iPhone models.
Apple launched the iPhone X in the beginning of November, instead of in September when it launched the iPhone 8 and iPhone 8 Plus.
At end October, 35.3 percent of Apple's installed base customers across Europe and the United States had owned their iPhones for more than two years, up from 30.1 percent the year before, signifying "considerable pent-up demand" within Apple's base, Kantar said.
"Urban China, a market once overrun with new challengers, is maturing", we're told, "with the top five players all posting strong growth and the long tail of challenger brands falling away rapidly".