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Domino’s Is Filling Potholes With ‘Paving For Pizza’ Program

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Domino's Pizza fixing potholes

"We appreciated the extra paving for pizza funds to stretch our street fix budget as we addressed more potholes than usual", Milford City Manager Eric Norenberg told Domino's.

The pizza company is now doing its part to ensure tasty pies don't get ruined as they travel from Domino's restaurants nationwide to their final destination. The initiative is aimed at 'saving pizza.' Picture courtesy of Domino's Pizza."Have you ever hit a pothole and instantly cringed?" Those cities are Bartonville, Texas; Milford, Delaware; Athens, Georgia and Burbank, California.

Honoring three great American traditions in one fell swoop-unhealthy fast food, clever marketing, and the government's failure to invest in public infrastructure-Domino's pizza chain has launched a marketing campaign pledging to fix pot-holes in towns across America.

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When a town is selected, the customer is notified and the city receives funds to help with the repairs. It documents the work done in those communities on the Paving for Pizza web site.

Domino's Pizza has added a new item to its menu: pothole repairs. If you want to get your local roads fixed by Domino's, visit their Nominate Your Town page to enter your zip code. The accompanying website also has, aside from a nomination form and carryout special, a "pothole impact meter" with video to show what happens to a pizza from an in-box camera on varying road conditions.

In Milford alone, 40 potholes have already been fixed.

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